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211
The Changing Landscape of Senior Living
Sponsored by: Lument
2020 was an unprecedented year which brought new challenges and opportunities. The pandemic, climate change, and important social issues are continuously changing the marketplace and how we serve our customers and team members. Customer expectations are shifting, and it is critical to stay ahead of these important transitions within, and outside of, our industry. HumanGood President and CEO, John Cochrane, will discuss the impact of these changes on our core business model and what we must do to meet changing consumer demands in 2021 and beyond.
- Explore the challenges that lie ahead for senior living communities.
- Identify our opportunities and why focusing on technology and the customer experience will be keys to success.
John H. Cochrane III, President and CEO, HumanGood, Pleasanton, CA
As president and chief executive officer of HumanGood, John Cochrane is responsible for the strategic direction of the company, overseeing operations and serving as the primary liaison to the HumanGood Board of Directors. HumanGood operates 21 life plan communities and 96 affordable housing communities in eight states, serving more than 13,000 residents. HumanGood is one of the largest nonprofit senior living providers in the country and carries a Fitch rating of A- with a stable outlook on its core California-based credit. Previously, Cochrane worked for Lifespace Communities, where he served as Chief Operating Officer overseeing 11 retirement communities in seven states. Cochrane previously worked as a practicing attorney specializing in real estate and finance. He has his law degree from Northwestern University and a bachelor’s degree in political science from Northern Illinois University.
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